Parafina is a zero waste, sustainable eyewear brand which makes simple, beautiful sunglasses and reading glasses from recycled materials. As well as using 100% recycled materials for their designer eyewear, Parafina donates 5% of profits towards their own social impact project, which gives children in Paraguay access to stable, quality education.

Please give us your elevator pitch:

Parafina is an eyewear brand, both sun and reading, that manufacture all it’s frames from recycled materials, collected from landfills. All of our glasses are made transforming different residues or waste like plastic, HDPE or aluminium into great eyewear. Besides, 5% of the income is donated to our own Social Project of scholarships in Paraguay. We are pioneers in the transformation and alteration of residues that later turn into the raw material of our eyewear.

What problem is your business solving?

Every year, 300 million tons of waste is discarded around the world, 85% of these residues are not recycled and end up buried, burnt or floating in the sea, polluting our planet. In Parafina we have the objective of fighting this, collecting the residues before they are burnt, buried or thrown into the sea, to create eyewear. We believe that the basis of any company lies in sustainability and responsible production. 

Tell us three unique things about your business:

1. All of the lenses are polarized and are made from the highest quality polycarbonate, counting with the maximum absorbents of UV. Our lens is also extremely shock resistant, hence suitable for certain sports and outdoor activities.
2. Parafina’s eyewear manufacturing process happens in two subprocesses. First turning the waste into raw materials and a second of processing that raw materials into the optical frame. 
3. 5% of our income is allocated to integrally finance scholarships to La Salle School students in the neighbourhood of Fatima, in Asunción (Paraguay). Fátima is a marginal area in Paraguay, with one of the biggest poverty indexes in the world. Our scholarships finance education, school materials, hot meals and psychological aid to students between 5 and 16 in order to eradicate poverty. 

What can attendees expect to see from you at TCS?

Our range of sustainable produced glasses, and informed staff who can share the Parafina story and mission.

Can you tell us a little about your background and where the inspiration came from for your business? 

Parafina started in October 2014 by Samuel Soria and Fon de Luján in Madrid, who were on a mission to make a positive impact on the planet and the people who live here.

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