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Six sustainable Australian swimwear brands to shop this summer

Six sustainable Australian swimwear brands to shop this summer

Before the first real heatwave of the year has us raiding the op-shops for questionable swimsuits, we’ve decided to put together a round-up of our favourite Australian brands making beautiful, sustainable swimwear. The common thread (literally) is the use of Econyl®: a 100% regenerative nylon fabric made from recycled fishing nets, plastic bottles and other ocean waste. The fabric choice might be the same, but bespoke designs and styles which reflect the passions of the founders mean these brands are making sustainable swimwear options for every aesthetic.


Baaby’s SS19/20 collection combines playful gingham and floral patterns with bold block colours and sleek silhouettes, with bandeau, triangle and one-piece designs suitable for every body shape. “It’s all recycled, baby” is the opening line on Baaby’s website, but this Melbourne-based brand is so much more than that. Ethically produced in an Australian factory using natural dyes, 100% recycled fabrics and a zero plastic policy (tags are made from recycled paper, and orders are posted in compostable packaging), Baaby’s swimwear collections are beautiful and sustainable across the board.

May & Hugo

For the founders of May & Hugo, creating timeless designs that last beyond the season is just as important as producing them in a way that doesn’t harm the environment. This Byron based brand was born out of a love for the ocean, and a desire to stop the fast fashion cycle in its tracks. Sophisticated, simple designs are made with care in Sydney using recycled fabrics – turning discarded fishing nets, plastic bottles, carpets and other consumer waste into high quality bikinis and swimsuits.

Salt Gypsy

Not strictly swimwear, but relevant regardless. Salt Gypsy’s founder Danny Clayton is a passionate surfer, and designs their range of rashies, leggings and one/ two-piece sets with surfing in mind. Noticing a gap in the market for sun-safe female surf wear while working as a surf guide in the Maldives, Danny has created a pioneering business model: custom-made, sustainable surf wear for women who love the waves. Creating high-quality, timeless surf wear from regenerated, sustainably sourced fabrics isn’t where Danny’s work stops – Salt Gypsy works to support the female surf community by working with women-operated businesses and female creatives.

Isla In Bloom

Isla in Bloom

Isla In Bloom’s feminine designs are inspired by holidays: by slow days on the sand, adventures in curious places and long, laughter-fuelled evenings. Colourful floral prints are hand dyed onto recycled fabric with recycled ink, packaged in recycled paper and delivered to your door in a pink compostable mailer. It’s fair to say that Isla In Bloom’s approach is hyper-feminine, and that involves ensuring every woman feels her best: we love the mix and match element, with each print applied to a range of shapes to suit every (exclusively pretty) swimwear style.

Shapes In The Sand

An ode to Australia, the prints applied to Shapes In The Sand’s range of styles are inspired by the flora and fauna of our local land and sea. Designed and made in Australia (using regenerated nylon and bio-based yarn), the designs range from cropped rash guards to the popular “skimpy pant”, with dreamy prints available to mix and match. 

Ellenny Swim

Flattering, sun-safe one-piece designs which inspire confidence and facilitate fun, preserving the planet in the process. The team behind Elleny Swim are on a mission to promote confidence for every woman, so they’ve steered away from skimpy swimwear towards strong, supportive suits and rashies. Playful floral designs are paired with bold colours and applied to regenerated nylon, and the long-sleeved, UPF50+ designs mean less sunscreen is required to stay sun-safe: easier for you and kinder to the ocean.

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