I created Nudie Bumm after having my second baby and feeling stuck between knowing the mama I wanted to be and being the career driven Fashion Stylist I was at that time. Following a career as a fashion stylist was far from the family friendly balance I desired. Last minute call ins, (what a logistics nightmare that was) 14 hour days, late night finishes, ball busting, arse kissing nature of the job. In my young life aka 20’s I worked in Swimwear for some big Australian Surf brands where I learnt and loved swimwear but I embarked on a different journey years following, it wasn’t till recently when considering how the fiddlesticks do take my life back and be the creator of my own success that I choose to create Nudie Bumm. A sustainable swimwear brand for kids size 1-5. Our first collection is a small carefully curated offering designed for the sun loving, adventure seeking little wildings. Thoughtfully crafted in Bali a place I feel deeply connect to supporting ethical and sustainable practise. We are starting small with swim because thats what I love but as I grow and learn more about production, fabrics and the impacts they have on our Mother Earth the opportunities to help find new norms reinvent fabric technique, recycling process is something I want to help change.